This Creative Means Business

Kerry Antezana is a Seattle-based creative director, copywriter and branding expert. She got her start as a production assistant at the legendary advertising agency, DDB. In between making presentation boards, sorting director reels and going on beer runs for the creative team, Kerry was given the chance to use her English Lit degree and write a few headlines. When she was promoted to junior copywriter, she never looked back.

Today, Kerry specializes in creative campaign development, storytelling and brand strategy. Her resume includes global advertising agencies and in-house marketing teams, as well as specialized social media, digital, PR and design firms. Her clients have included some of the world’s most famous brands–and many equally wonderful, yet not-so-famous ones. Kerry’s work has been recognized by the ADDYs, WebAwards, Webbys, Creative Excellence Awards and London International Awards.

Kerry is active in the Seattle industry community. She has served on the AAF Seattle Board and Seattle ADDY Awards Committee and will often speak on panels or present on creative marketing topics. A graduate of the University of Washington, she loves to mentor upcoming creative talent and has taught at the School of Visual Concepts. Her message to students? Empathize with your audience, and everything else will fall into place.

Experience

Owner, Creative Director at Antezana Creative

2022-present

Employer Brand Marketing Director at T-Mobile

2019-2022

Creative Director at Wunderman (now VML)

2016-2017

Owner, Creative Director/Copywriter at Antezana Creative

2012-2016

  • Creative Director/Consultant at Aon Hewitt

  • Creative Director/Sr. Copywriter at Possible

  • Creative Director at WE Communications & Wunderman

  • Associate Creative Director/Sr. Copywriter at WealthCounsel

  • Brand Strategist/Sr. Copywriter at Randstad Sourceright

  • Content Strategist/Sr. Copywriter at Redtech, WireStone and All Star Directories

  • Sr. Copywriter at Grove Communications, Little Big Brands, POP Agency, Possible, Seattle University & Smartsheet

Director of Agency Services/Creative at Banyan Branch (acquired by Deloitte Digital)

2011-2012

Creative Director at J. Walter Thompson

2007-2010

Associate Creative Director at J. Walter Thompson

2004-2007

Sr. Copywriter at J. Walter Thompson

2001-2004

Copywriter at DDB Seattle

1995-1999

In the Community

Brand Director, Seattle NBA Fans

A volunteer coalition supporting the return of the NBA to Seattle. #BringBackOurSonics!

Panelist, Recruitrix

“What’s the Secret Sauce to Recruitment Marketing Success?”

Speaker & Award Show Judge, Boise Advertising Federation

“Brand Immersion: Learning to Speak Magenta”

Panelist, American Advertising Federation Western Region Conference

“How Can AI Impact the Creative Process?”

Instructor, School of Visual Concepts

“Freelancing for Creatives: Fun, Profit & Flexibility”

Coach, School of Visual Concepts

University of Washington Creative Portfolio Review

Creative Director, The Seattle ADDY Awards

Panelist, American Advertising Federation Seattle

 “Women in Creativity”

Board Member, American Advertising Federation Seattle

Awards & Honors

ADDY Awards

Aster Awards

Creative Excellence Awards (2 Best in Show)

iNova Awards

Internet Advertising Awards

London International Awards

Mercury Awards

Puget Sound Radio Broadcasters Awards

WebAwards

WEBBY Awards